This post is part of the “31 days to revive a dead Blog” project.
Writing an elevator Pitch for your Blog
You probably heard of the term elevator pitch before. In short, an elevator pitch “is a short summary used to quickly and simply define a person, profession, product, service, organization or event and its value proposition” (Wikipedia). As per Darren’s advise, a Blog should have one too.
So, if you meet my Blog during an elevator ride ( 🙂 ) and asked it: “hey, Eduardo’s Blog, what do you do?“
It would say:
“You know how many professionals, business leaders and entrepreneurs get ‘stuck’ and uninspired from time to time? As a result, their business, career and even personal life suffer. Lack of motivation, declining revenue, stress, feeling of overwhelm, frustration, personal conflicts, etc… are just some of the symptoms they experience. Deep down there is a desire to make a significant impact in the world and a contribution to society. Additionally, these people seek for freedom to do what they do best, do what makes them feel happy.
Well, my goal is to provide filed-tested tools & tips, insights and strategies to help these crowd make meaningful, yet sustainable, changes around work, business and even lifestyle, so they can start performing at their best again and achieve amazing things. Apart from business and marketing skills, I want to contribute to developing creative problem solving capacity, resourcefulness (doing more with less), and in inspiring them to do work that makes them come alive”.
Alternatively, if my blog shared its mission with you on an elevator ride, it would sound something like:
My ultimate goal is to inspire and coach people to play their best game, solve meaningful problems in the world and live life on purpose.
This Blog carries a piece of my personal journey to achieve the above day in and day out. It’s written from personal experience and it’s a result of countless hours of experimentation (on myself and on clients), study and tens of thousands of dollars invented in personal and professional growth.
Okay, day one mission is now accomplished!
I am sure I’ll go back and edit this post in a near future. But, at least I am hitting publish today.
See you tomorrow!
Ps.: If you are keen to stay updated on the “31 days to reviving a dead Blog” project as well as receive my weekly insights, insider’s “habit forming hacks”, as well as a copy of my “Revive your Blog Report” with detail information on how to bring a Blog back from the death (email to you after the 31 days are over), make sure you subscribe bellow.