The challenge itself is a side project. This website and previous versions of it as well as other web projects I’ve been involved, including the Community Business Club, were once, a side project. My coaching and training business started as a side project. Pretty much every new skills I developed over the last 3 to 4 years were a result of a – you guess – a side project. Every inspiring person I met… etc…
This was one of my first side projects – “the 30/30/30 Challenge“.
If you don’t have a side project, I believe you should seriously consider starting one. Why?
1. Because you may be feeling “stuck”
We all get stuck, trust me, I’ve been there! Many choose the wrong strategies to get unstuck, such as:
- spending countless hours in self-analysis (what should I do with my life? Who am I?),
- committing 2, 3, 4 or even 5 years of their lives by going back to University
- leaving full time jobs to start a business without experimenting with the idea of becoming an entrepreneur
- or even signing up for seminars that promise to “change your life in a weekend (or even in a day)”… argh!!
Embarking on a “journey into the unknown” is certainly fun and exciting, but doing it without testing assumptions can be an exercise that is both costly and heart-breaking.
Real change does not happen overnight. Insights do. One of the best ways to test insights into the real world before making a full shift is undertaking a micro-change project – a side project.
This post is part of the “31 days to revive a dead Blog” project.
Writing an elevator Pitch for your Blog
You probably heard of the term elevator pitch before. In short, an elevator pitch “is a short summary used to quickly and simply define a person, profession, product, service, organization or event and its value proposition” (Wikipedia). As per Darren’s advise, a Blog should have one too.
So, if you meet my Blog during an elevator ride ( 🙂 ) and asked it: “hey, Eduardo’s Blog, what do you do?“
Anybody ooooouuut theeeeeere????
I can hear my words echoing… “theere… theere… theere…”
There seems to be no life around here.
Who’s to blame? Me, off course.
Why have I’ve been neglecting my Blog for so long?
Can’t let the excuse of having a baby in ‘da’house’ get me out of this one.
I could have been and, I should have been blogging.
Well, here I am. Once again. Blogging.
I was lucky to be inspired by a very humble yet extra-ordinary crowd at the 2014 ProBlogger Event. The guy behind ProBlogger, Darren Rose , is someone who has been changing the world for better for many years. Darren has been at the forefront of the global blogging community since 2002. He is a true example of a change maker and he is such a humble man.
I got worried. Very worried. Why?
Let me tell you.
I thought I’d never get stuck. Getting unstuck is kind of my thing. I’ve always manage to get around road blocks and find solutions to problems. That is just part of my nature. Part of my ‘Brazilianess’. So I believed.
However, in the first semester of 2013, I found myself massively stuck and I could not figure out why. Everything seemed to be going as planned. I was writing my book (still am, by the way), starting a new business with two guys I’d be grateful to have as mentors (that is because they are both awesome), meeting incredible change makers and studying with some of Australia’s top entrepreneurs. It goes without saying that I was also enjoying my family, specially, my baby daughter – Bianca.
Life should have been perfect right? Well, not quite.